![]() The more value you provide the more your subscribers will feel you deserve a place in their inbox. Through videos, you can provide more tips, insight, explanations, and valuable resources to your emails. Embedding a video into email campaigns you create is a great way to introduce your subscribers to the human side of your brand.Īdd personalization and build up your reputation with your subscribers so they can see, you are a real person that understands their issues. People do business with people they like and trust. Just including the words “Video” and “Watch” in your email subject line could scale up your open rates by a remarkable 13%. ![]() ![]() People are more receptive to audio-visual content thanks to the popularity of Youtube and other video-based platforms. Videos help to decrease your unsubscribe rates by over 75%.Įmail campaigns that make use of videos do 95 times better than email campaigns that don’t. Here are some interesting statics to consider:Įmails with embedded videos can increase your click-through rates by over 300%. Improved Conversions and Click-Through RatesĮmbedding videos in your emails can boost your click-through rates drastically. Videos are compelling and may help you tell your story in a more dynamic way than text on the screen. Inserting a video into an email is a fantastic method of catching someone’s attention. Instead, you can use it to tell your company story, share what you do, and answer customers’ questions about products or services. Video is no longer just for video marketing. In addition, videos help to generate leads and reduce bounce rates. Videos boost interaction by 80% – according to a recent study published in the Harvard Business Review. I list some of the important reasons why you should start to embed videos in email. There are many reasons why embedding a video into an email would be helpful. Choose Eye-Catching Image For Thumbnailsīenefits of Embedding a Video Into An Email.Things to Consider Before You Embed A Video Into Email.How to Embed a Video in Email The Hard Way.Use A Video Thumbnail Image With Play Button.The Correct Way To Embed a Video into Email.Improved Conversions and Click-Through Rates Benefits of Embedding a Video Into An Email.
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